How YouTuber Nischa made her millions and cracked the Youtube algo
I thought I would write this as I have seen Nischa rise from a small amount of subscribers to amassing over 1.72M YouTube subscribers. We both have similar backgrounds, having also been working in investment banking. The differece is that i have sold a SAAS business and been backed by top US VC's for previous startups. She seems to have gone straight to try the YouTube game and won it!
As Nischa will know, cracking the algorithm is very hard but her content seems to have worked. Her content is informative and interesting and this is exactly what the algo wants to see.
"she focuses on the finance niche."
What content works?
Its similar to Niel patel and his content. Its about teaching you something rather than selling to you directly. Both Niel and Nischa teach you, in one case finance and in another case about marketing but the point of this is that its informative content that works. Its about making things easy to understand and making it simple for mass audience.