Email marketing in 2025. Still the best form of marketing?

The quick answer to this question is yes it is still one of the most effective forms of marketing and there are a number of reasons for this. There are of course also other types of marketing now which are popular and useful like content marketing. We go through some elements of both below.

The data you can also get from email marketing is extremely valuable to learn about your audience which mabye you could not get with other forms of marketing.

One of the unfortunately bad sides of email marketing is that a lot of emails go to the spam folder and gmail as also made it easier to unsubscribe to various types of email marketing. You can use mailerlite for your email marketing.

Email marketing may also be a little bit more trusted rather than paying for ads like adwords.

However, there are new types of marketing - such as content marketing which is a more personalised, effective means of marketing.

This is also very effective, as is affiliate marketing. As with any brand, being able to put your brand on others blogs and portals is a great way to be seen and to get there and we would also highly recommend it.

As a brand, you can:

1) Do sponsored posts on other peoples blogs

2) Pay for backlinks

Conclusion

We would recommend trying every kind of strategy you can and seeing which one works and which one does not.

Editor's choice of email marketing: mailerlite