There are a ton of things you can do to start marketing your company in a recession and digital marketing is not going to slow down even with a recession coming up. We are going to talk about a few things that may help your startup or business get off the ground using bootstrapped growth hacked techniques.
1. Email marketing (we use Postr)
Its still as effective as ever and Forbes is also a fan. Email marketing shows no way of slowing down and is expected to continue to increase over the next 5 years.
2. Content and blogging
Make sure it's quality for it to be effective, but time and time agian its proven to be some of the most successful type of digital marketing. Keep blogging and make sure you content is relevant. Its been done with companies like Postr and it still works well with hundreds of bootstrapped startups still saying its effective
3. Influencer and affiliate marketing
94% of marketers in a survey believed influencer marketing to be effective. Start with revenue shares and start making friends in the space your growing your startup in.