How kick.com used Adin Ross to become the biggest streaming site

One of the best ways for any business to work is through content. The Kick ceo, Ed Craven recognised this. He therefore approached Adin Ross, one of the worlds biggest streamers with millions of followers was the perfect person to approach. By giving him equity in the business.

Kick.com is crushing it. Using tiktok you have probably seen the little logo with the kick.com URL; almost every tiktoker and YouTuber is on kick streaming at the moment, including celebrities like drake. But how did kick get as big as Twitch (which was initially one of the biggest streaming platforms). Well the strategy was simple. Get any big celebrity of thier platform. If they could get Adin Ross they would get Drake (as they are friends).

Its a great strategy to make your business explode

Incentiving influencers to cross-sell your products is the best marketing you can possibly do and you have probably heard of kick or are already streaming on it

Join Adin Ross for more on how to build a business.