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Building a real estate agency is all about marketing. And that means content creation

Vlad Kozul

19 Feb 2026 — 2 min read

Just like Ryan Serhant who created Serhant from scratch, which is one of the fastest real estate agencies in terms of growth in the US showed us that with his content that has exploded and his Netflix series. We have also seen how Corban Group (article here) also built there agency through the use of content and its also working.

When you are selling a house you want the best possible price for it and working with a good reputable agency which can give you this is essential. It is through content that the Corban group and Ryan Serhant have done just this. By creating content that is interesting and inspiring this is a great way to get the best possible clients to want to use your agency and buy through it.

More on Ryan serhant below:

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