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# Rainbets marketing strategy is genius. And it's bringing them millions.
- URL: https://www.founderbounty.com/rainbets-marketing-strategy-is-genius-and-its-bringing-them-millions/
- Published: 2026-07-28T17:23:08.000Z
- Updated: 2026-08-02T17:07:39.000Z
- Author: Vlad Kozul
- Tags: Stories

Rainbet is an online casino and sports betting site and the marketing strategy is amazing. You may have seen funny content on TikTok where the guy whips out his phone and in the middle of it plays some [Rainbet](https://rainbet.com/?ref=founderbounty.com).

The growth strategy is great. Get funny online pranks from users and in the middle of it display some Rainbet quick spin because if any of these videos go viral, well so will the Rainbet app as its basically integrated into the video. It was also Dave Portnoy who sold his company for $500M to Penn Entertainment, and this was all done through content.

## What does this mean for your business?

Well think about growth. This is one of the ways to go for growth these days. 

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