How Mate Rimac is using content to get the Bugatti brand in front of people

Mate Rimac, who is the CEO of Bugatti, has certainly become a fantastic influencer and is getting the brand in front of almost everyone. Its a great and extra bit of free marketing for the company.

His net worth is currently around $1.8BN which is driven by his nearly 40% stake in the Rimac Group.

Like almost every entrepreneur should do (including the founder of Stanstore) creating your own sales pitch is almost essential if you want to promote your business. The lesson here is clear. The CEO is almost always the face of the brand and should sell it in everyway he can.

Just like Dave Portnoy sells Barstool Sports and is the face of that brand Mate has done a great job to ensure we never forget Bugatti.